Pre Release on Spotify - how do I do this?

[LegPuppy]

We have a new Ep coming out on 12th May, we've just spent 3 months getting it ready. I was under the impression that if I added the EP to Spotify through Disktro Kid the album would appear but you wouldnt be able to play the songs until its released. So like a kind of teaser. After mailing them I have now found out this isnt possible. Can anyone help me please as to how I actually go about doing this?

Which companies actually let you do that

Thanks

[MattSuda]

Hey @LegPuppy

Most music platforms do not have a preview of the release until it is actually released. iTunes has a pre-order page that goes up, but that's the only one I know of.

Some artists have been coming up with solutions with their record label/distrubutor like "Kobalt" such as as a custom built pre-save button that uses the Spotify Developer API:

http://musically.com/2016/11/29/laura-marling-fans-can-pre-save-her-new-album-on-spotify/

So really there is no way to do this right now unless your distributor or label supports it. The only ones I have seen support it right now are distributors for big artists.

[MattSuda]

Also, if you have fans following you on social media you can post marketing teasers there. Most artists will make a video or image with teaser material and post it on social media and post several times with count downs until the day. You've probably seen those before. Just an idea

[chrisabelen]

Maybe this is an option?

http://www.feature.fm/blog/feature-fm-smart-link-spotify-deezer-pre-save/